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Take a Bite Out of Hunger NFT Series is a collaboration between Dole and ‘Hungry Artist’ David Datuna

The funds raised will be used to combat food insecurity and provide healthy nutrition in collaboration with Boys & Girls Clubs.

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The Dole Sunshine Company has teamed up with acclaimed artist David Datuna to produce an NFT range inspired by their Sunshine for All TM rallying cry. The aim is to raise global awareness of food insecurity and malnutrition while also raising funds to combat hunger today. On May 6 at 3:30 p.m. PST, the works will be available for purchase via the NFT auction site Rarible.com.

Dole has collaborated with Datuna to create an NFT series to further the brand’s aim of making healthy foods available to one billion people, which was inspired by Datuna’s viral banana-eating moment at Art Basel Miami Beach in 2019, which won him the nickname “The Hungry Artist.” With nearly a quarter of the world’s population suffering moderate to extreme food insecurity and one-third of food produced for human consumption lost or wasted, the need for healthy nutrition has never been greater.

The Hungry Artist, David Datuna, said, “I’m a huge fan of companies that recognize their responsibility for stewardship and respect Dole’s goals to help ending hunger, achieving food sustainability, ending food waste, and promoting sustainable agriculture.” “My NFT series for Dole tells this tale through symbolic animations, sound, and imagery, in addition to the physical artwork.”

The collaboration is part of the global Dole Promise, which seeks to improve access to healthy nutrition, reduce food waste, and reduce greenhouse gas emissions by reducing food waste, plastics in packaging, and greenhouse gas emissions. The brand has already been hard at work around the world, and in 2020 it announced a collaboration with a number of public and private organizations in Jackson, Mississippi, including the local Boys & Girls Club.

Sunshine for All TM Cities is a Dole program that brings healthy food and nutrition to food deserts. The proceeds from the NFT sales will go to Boys & Girls Clubs to help them finance nutrition and hunger-related programs, such as Dole’s Sunshine for All CitiesTM initiative. The Dole Sunshine Company hopes to raise funds through this initiative to expand this program and other nutrition-focused initiatives around the country, strengthening the partnership with Boys & Girls Clubs and bringing education, pop-up farmers markets, and nutritious food to cities across the country, including ongoing efforts in Jackson and expanding to Baltimore and beyond later this year.

“We cannot achieve our goal of providing healthy nutrition to one billion people by 2025 on our own. This is why we look for partners that share our principles, including David Datuna and the BGC,” said Pier-Luigi Sigismondi, global president of the Food and Beverage Group. “In order to achieve structural change, we must combine meaning, imagination, innovation, and technology. This initiative best exemplifies our desire to make a positive difference in the world. David’s viewpoint on using art and digital media as a medium for recognition and social change is one that clearly resonates and encourages us as a brand that can literally eat its purpose.”

Taking a Bite Out of Hunger

Datuna will produce a five-part series focusing on the inextricable connection between food security and nutrition. The NFTs would symbolize people banding together to combat hunger. Sunshine for All, the fifth and final piece, is a pop-art influenced montage of the first four pieces that emphasizes the importance of closing the gaps in access to healthy nutrition for all. This work will also exist as a physical object, with Datuna’s signature lens technique, a layered composition symbolizing society’s various points of view.

On May 6th, the entire art series will be available for purchase. The fifth montage piece will be on view in a virtual gallery (Decentraland) as well as a physical location in New York City, which will be revealed soon, until May 8th.

The NFT’s net proceeds will be donated to Boys & Girls Clubs to support wellness and hunger-related programming, such as the Sunshine for All TM Cities initiative. In addition, Dole is collaborating with decarbonization advisor Aerial to develop a climate-positive approach to reduce the environmental effects of the NFT sale. This will have little effect on the amount of money earned at the auction, and it will ensure that any potential sales are properly offset.

Starting April 28, 2021, additional auction information will be available via Rarible.

Visit SunshineForAll.com for more updates and to keep up with the auctions.

About The Dole Sunshine Company

The name Dole Sunshine Company is used to reflect Dole Asia Holdings, Dole Worldwide Packaged Foods, and Dole Asia Fresh’s global interests and combined efforts. Dole Sunshine Company is not a real business entity that does business in any country or territory. Visit DoleSunshine.com or dolesunshine.com/doing-good for more details on Dole Sunshine Company.

About David Datuna

David Datuna is a Georgian-born American artist best known for his Viewpoint of Millions series, which includes portraits of Jay-Z, Steve Jobs, Marilyn Monroe, and others, and his revolutionary Viewpoint of Billions series, which debuted at the Smithsonian National Portrait Gallery and featured wearable technology. David’s work can be seen in prestigious art fairs and galleries around the world, including Art Miami and The Armory Show. Datuna was born in Tbilisi, Georgia, in 1974, and moved to New York City to start his career as an artist. Datuna’s work, as a self-taught artist, takes abstraction in a new direction.

About Rarible

Rarible is an online store for non-fiction books. It provides artists and enthusiasts with a forum to make, collect, and exchange digital collectibles. Alexei Falin and Alex Salnikov founded Rarible in the beginning of 2020. Rarible’s aim is to become a completely decentralized autonomous organization (DAO), with active platform users controlling decision-making and organization. They want to make it a public platform that is open to users by allowing developers and collectors to submit platform ideas and vote on platform updates.

About Boys & Girls Clubs

Boys & Girls Clubs of America (BGCA.org) has offered a healthy environment for children and teenagers to learn and develop for over 160 years. During vital non-school hours, clubs include compassionate adult mentors, fun and fellowship, and high-impact youth development services. Academic achievement, good character and leadership, and safe lifestyles are all promoted by Boys & Girls Clubs programming. Via Club membership and community outreach, over 4,700 Clubs reach out to 4.6 million young people. Clubs can be found in cities, towns, public housing, and native lands around the country, and BGCA-affiliated Youth Centers on US military installations across the world serve military families.

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ART & COLLECTABLES

The Ethereum Metaverse’s NFT Real Estate Sells for a Record $913K

For Ethereum-based open world crypto metaverse game Decentraland, Republic Realm establishes a new all-time high-value LAND sale.

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In the open-world metaverse game Decentraland, a virtual plot of land sold as an NFT for a record amount: more than $913,000, based on the price of the game’s Ethereum-based MANA money at the time.

For 1,295,000 MANA, the estate NFT, also known as a LAND token in the game, was sold. According to NonFungible’s data, this is the highest-valued LAND sale to date in terms of money. However, sales for greater MANA have occurred in the past when the currency was significantly less valuable. In November 2018, the record was set with 2,772,000 MANA, which was valued little under $211,000 at the time.

Republic Realm, a firm that invests in virtual real estate in crypto games, has claimed the new record purchase. Republic Realm is a division of Republic, an online investment platform that itself has notable investors, including AngelList, Binance, and Galaxy Interactive. Republic Realm has not yet disclosed how it plans to utilize the Decentraland estate, which is located in the game’s Dragon Kingdom district.

The business tweeted, “We can’t wait to disclose our enormous plans for this estate.” “We are more committed than ever to constructing and expanding the metaverse.”

Decentraland is an Ethereum-based online metaverse where players can freely explore the realm, engage with other players, and play games. The 3D game resembles a hybrid of virtual world pioneer Second Life and blocky sensation Minecraft, but with a blockchain-based twist of actual item ownership and a player-driven economy.

Decentraland isn’t the only blockchain-based game that revolves around digital land plots marketed as NFTs. Other Ethereum-based games that have made millions of dollars selling virtual real estate include The Sandbox and Axie Infinity.

In this example, Decentraland shattered an estate sale record set only a few weeks prior. Boson, a blockchain protocol, said earlier this month that it had purchased a Decentraland estate in the game’s valuable Vegas City sector for roughly $704,000, with ambitions to develop a virtual shop to market its decentralized infrastructure products.

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ART & COLLECTABLES

Tezos Joins McLaren Racing as a Blockchain and NFT Partner

McLaren Racing has announced a multi-year technical agreement to develop the NFT fan experience platform on Tezos, an energy-efficient blockchain network.

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Tezos has been named as McLaren Racing’s Official Blockchain Partner in a new multi-year technological cooperation spanning Formula 1, INDYCAR, and esports, according to a press release.

McLaren will establish a non-fungible token platform with a focus on the fan experience, using the energy-efficient and upgradeable Tezos network.

Tezos NFTs

Tezos is an open-source asset and application blockchain that is constantly expanding and upgrading itself through efficient on-chain governance.

McLaren will create a specialized platform that will bring together its illustrious racing history and famous driver lineups across all of its teams to provide an unsurpassed NFT fan experience.

Tezos and McLaren believe that innovation is the key to long-term success. By embracing clean NFTs and energy-efficient networks, the impact of this new medium for sharing creative expression will not be diluted by excessive energy usage.

Tezos’ pioneering Proof of Stake mechanism is a substantially more energy-efficient technique to securing its network than typical Proof of Work blockchains, consuming two million times less energy than Proof of Work networks like Bitcoin and Ethereum.

This enables Tezos to run in an environmentally friendly manner, with little energy use and a low carbon impact.

Teams With Tezos Branding

Tezos will be represented across the McLaren Formula 1 and Arrow McLaren SP teams as part of the agreement, including on the race suits of McLaren F1 drivers Lando Norris and Daniel Riccardo, as well as AMSP drivers Pato O’Ward and Felix Rosenqvist.

“Tezos and McLaren Racing joining forces to build a unique fan-focused NFT platform is an exciting and quickly evolving industry,” said Lindsey Eckhouse, McLaren Racing’s Director of Licensing, eCommerce, and esports.

She went on to say that the new relationship allows McLaren to enter a market where fans can own essential components of the team, and that the firm is excited to launch the platform with Tezos to create bespoke NFTs with our Formula 1, INDYCAR, and esports teams.

In the meantime, Hubertus Thonhauser, Chair of the Tezos Foundation, issued the following statement:

“We are pleased that McLaren Racing has opted to extend their NFT fan interaction platform to the Tezos blockchain, as it has one of the longest and most prestigious legacies in Formula One racing.”

“Blockchain as a concept is changing, getting faster, more secure, and more efficient,” he continued. This necessitates a blockchain capable of keeping up with the current rate of innovation. Tezos, the first and fastest-evolving blockchain, stays at the vanguard of innovation, providing real-world solutions in a robust and fast-growing ecosystem as brands explore for new ways to engage with their fans.”

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ART & COLLECTABLES

The Original Code of the World Wide Web Will Be Auctioned as an NFT by Sotheby’s

The luxury auction house Sotheby’s announced on Tuesday that it will auction off a non-fungible token containing the original source code for the World Wide Web next month.

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Digital files such as music, video, and artifacts are represented by NFTs, which are one-of-a-kind collectibles. On June 23, the NFT for the code, which was created by British computer scientist Sir Tim Berners-Lee in 1989, will go on sale, with bids starting at $1,000. Berners-Lee has signed this NFT, which includes his original time-stamped files.

“What is the purpose of an NFT? It’s a natural thing to do when you’re a computer scientist and you’ve been writing code for a long time.” He went on to say, “It feels natural to digitally sign my autograph on a purely digital item.”

The NFT also includes an animated visualization of the code, a letter written by Berners-Lee about the code and his process of creating it, and a digital “poster” of the entire code generated from the original files using Python, which includes a graphic of his physical signature and is all digitally signed.

The NFT files comprise around 9,555 lines of code, which incorporate components of the three languages and one protocol established by Berners-Lee: HTML (Hypertext Markup Language), HTTP (Hypertext Transfer Protocol), and URLs (Uniform Resource Locators) (Uniform Resource Identifiers).

Berners-Lee said in a statement, “Three decades ago, I built something that, with the subsequent cooperation of a great number of partners around the world, has been a significant weapon for humankind. NFTs, whether they are artworks or digital artefacts like this, are the most recent playful creations in this area, as well as the most acceptable method of ownership. They’re the perfect method to package the origins of the internet.”

The entire sale earnings will go to causes that Berners-Lee and his wife support.

The auction is Sotheby’s third featuring NFTs. In April, the auction house sold its first NFT by unknown digital artist Pak, and only last week, it sold its second NFT, a rare CryptoPunk, for nearly $12 million.

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