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Floyd Mayweather, the boxing legend, is set to release his first NFT collection

Floyd Mayweather, the boxing legend, has entered the non-fungible token bandwagon with the launch of his NFT collection.

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The boxing legend, plans to join the NFT craze by releasing his digital collection on May 26th, just days before his fight with Logan Paul. In order to unleash the Mayweather non-fungible tokens, IronBend teamed up with Reality Gaming Group and Zytara Labs.

Floyd Mayweather Joins The NFT Club

Before his long-awaited exhibition battle against YouTube star Logan Paul, Floyd Mayweather teamed up with IronBend, Reality Gaming Group, and Zytara Labs to release an exclusive NFT collection.

Each digital artwork will be dedicated to the boxer’s legendary career and personal life, during which he has never lost a fight. On May 26th, the compilation will be published.

Mayweather, who calls himself the “Best Ever,” believes that these digital collectibles would enable his fans to be a part of the “Mayweather Legacy”:

”I started from the bottom and overcame all odds to achieve what I have in my career, and I believe that is the American dream. I don’t consider myself a celebrity; rather, I consider myself an icon, someone who has made it. My reputation will live on forever as a result of the things I did and the legacy I left in sports. All can be a part of the Mayweather Legacy with these digital collectibles.”

This isn’t the first time the unbeaten boxer has been connected to the cryptocurrency world. Centra Tech, a cryptocurrency startup, raised more than $25 million in its initial coin offering in 2017. (ICO). The operation, however, turned out to be a scam, and Floyd Mayweather, as well as the well-known rapper DJ Khaled, were among the company’s hired celebrities.

Sports NFT Collections

The NFT craze has been all the rage lately, with a slew of celebrities, including world-famous athletes, launching their own collections.

Another fighter, world heavyweight boxing champion Tyson Fury, wants to launch his own NFT series in collaboration with FomoLab. In June 2021, the non-fungible token collection will be eligible.

In addition, Ethernity Chain devised a plan to immortalize Muhammad Ali’s legacy through an NFT album. Raf Grasetti, an artist, shared his thoughts on the project:

”Muhammad Ali, like most of us, influenced me in my personal and professional life. It’s an honor and a privilege to use my art and emerging technology to honor his memory and build this series to help us remember the Greatest Of All Time.”

Furthermore, Tom Brady, a seven-time Super Bowl winner, was drawn to the rapidly growing non-fungible token craze. He intends to launch the Autograph NFT platform.

ART & COLLECTABLES

Salvatore Ferragamo, an Italian luxury brand, has an NFT booth in SoHo

Customers can create and mint their own Ethereum-backed non-fungible tokens (NFTs) on OpenSea at a booth set up by Salvatore Ferragamo, an upscale clothing company with its headquarters in Florence, New York.

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The Salvatore Ferragamo concept store in the city’s SoHo neighborhood opened its doors on Friday, and the booth is a part of a bigger debut of the business. All visitors are eligible to receive free NFTs, which are limited to 256 in total. The brand will pay all associated costs up front to mint an NFT.

For the launch, the company is collaborating with artist Shxpir, who has previously created holographic handbags for businesses like Coach. Shxpir has produced 3D digital graphic elements for the NFTs for Salvatore Ferragamo.

Just one day after NFT, there will be a launch.

After a week of discussions about how fashion businesses may tap into the Web3 and NFT arena, NYC, a conference about non-fungible tokens in Times Square, comes to an end. Famous companies have lately debuted their own NFT collections, including Gucci, Prada, Bulgari, and many others.

Salvatore Ferragamo has previously entered the online space.

The company collaborated with Obsess, a virtual and augmented reality software platform that aids businesses in the establishment of interactive online storefronts and virtual experiences, last year. Customers could explore a virtual mansion that featured Ferragamo goods at the online store dubbed “House of Gifts.”

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ART & COLLECTABLES

The crypto decline may be used by Binance to increase its market share in NFT

Football fans will soon have the opportunity to buy “an iconic piece of sports history” thanks to a collaboration between Cristiano Ronaldo and Binance.

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CR7 is starting to participate in NFTs.

The football phenom revealed his exclusive collaboration with Binance today. The multi-year contract, according to Ronaldo, will provide fans the chance to “own an iconic piece of sports history” and take part in his Web3 community.

In a video, Ronaldo stated, “Today we are going to transform the NFT game and move football to the next level.”

The Binance-controlled exchange and the Binance Smart Chain are two of the largest elements of one of cryptocurrency’s largest ecosystems (BSC). With 407 different protocols built atop it and $5.92 billion in value locked, BSC is the second-most used blockchain (after Ethereum).

Binance has had trouble creating a thriving native NFT ecosystem despite these great figures. With only $79 million in total trade volume, PancakeSwap, the decentralized exchange and flagship protocol of Binance, ranks twenty out of the NFT markets (OpenSea and LooksRare, two Ethereum marketplaces, had respective trading volumes of $31.24 billion and $23.23 billion).

Therefore, the alliance with Ronaldo might be interpreted as an effort by Binance to add value to BSC and start growing the NFT market share of the blockchain. On this retweet of the formal announcement, Binance CEO Changpeng Zhao “CZ” may have hinted as much: “Now, we start.”

This week saw the announcement of several noteworthy NFT partnerships, such as Pharell Williams’ recent appointment as Chief Brand Officer for the Doodles line.

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ART & COLLECTABLES

NHL Opens Hockey Collectibles NFT Marketplace

The NHL, along with its Alumni Association and Players’ Association, said on Thursday that it has joined with NFT platform Sweet to build a distinctive NFT marketplace and libraries of NFTs—individual blockchain tokens that denote ownership.

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The NHL’s market will fall between a full-fledged NFT trading platform and a website that enables momentary NFT drops, according to David Lehanski, the league’s executive vice president of business development and innovation.

By creating an NFT marketplace with exclusive releases, the NHL hopes to give fans a little bit of both. In preparation for the commencement of the 2022–2023 season, the NHL’s Sweet marketplace is anticipated to launch in October.

The NHL aims to gamify NFTs with “questing and collecting” components so that fans will interact and can be rewarded with benefits like other NFTs, according to Lehanski, who spoke to Decrypt.

Depending on a player’s performance, some of the NFTs will also be dynamic and alter over time. According to a statement, NFTs will also include “cinematic game highlights from past and present NHL seasons” or surprise packs of NFTs that may be seen in “3D interactive trophy rooms.”

Lehanski claimed that the NHL wasn’t yet ready to reveal which blockchain it would be constructing on. Though it might be on Polygon or Tezos if Sweet’s offerings are any indicator.

Lehanski stated, “We’re looking at everything,” and that the NHL’s top priorities in its search for a blockchain include “cheap gas expenses” and “environmental sustainability.”

The NHL is one of the most recent major professional sports leagues to enter the NFT market, following the NBA’s Top Shot NFTs, the NFL’s “play and own” NFT game, and MLB’s impending NFT contest.

Lehanski commented on the NHL’s approach to NFTs, saying, “There was clearly a lot of temptation to potentially moving very rapidly […] but we thought that was a little shortsighted.” He added that, in his opinion, spending the time to investigate indicators like fan behavior was worthwhile. Especially in relation to digital collectibles and gaming, NFTs have a long-term future as relevant and meaningful items for enthusiasts.

But according to Sweet CEO Tom Mizzone, the NHL’s NFTs won’t simply be targeted at hockey fans who are unfamiliar with cryptocurrencies; seasoned NFT collectors will also be able to participate in a way that feels natural to them.

It will undoubtedly appeal to that degen culture, he continued, but not to the extent that it excludes fancier consumer bases.

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